September Meeting – Modern Sales Techniques

Modern sales techniquesI’m delighted to remind you that our September meeting will take place on Wednesday 7th September and very pleased to announce that we have an expert in his field as our guest speaker.

Some of you may know, or have heard of Paul Routley, but for those of you who don’t know him, Paulis an award winning trainer and one of the country’s leading authorities on modern sales techniques. During his career Paul has lived and worked in more than ten European countries including Germany, France, Sweden, Italy, Switzerland, Holland, Belgium and Ireland.

Paul has been responsible for the development of our unique customer focused sales model and system. With close to twenty years experience in sales at all levels, within a wide variety of markets Paul is one of the UK’s leading trainers, Paul is a fellow of the Institute of Sales and Marketing Management and is currently in the process of writing his first book on modern selling. Wow! With credentials like these, I’m sure you will agree that we are incredibly fortunate to be given the opportunity to hear Paul’s advice on closing a sale and sales techniques in general. This promises to be a dynamic and very interesting meeting. I can’t wait!

I can’t wait to see your smiling faces again and hear the sound of your happy chatter and laughter. What a great group we have!

Here are all the other details you need to come along:

DATE:               Wednesday 7th September 2011

TIME:                6.45 – 9.00pm

VENUE:            Canterbury Christ Church University

Centre for Enterprise and Business Development

Rowan Williams Court

30 Pembroke Court

Chatham Maritime

Kent ME4 4UF

Hope to see you there!

Best wishes

Sarah

Review of August Meeting

When our guest speaker Christine Le Penuizic gave us a little challenge last night at our monthly Women in Business meeting, I’m not sure she quite expected the sudden explosion of confabulation.  In fact it was rather difficult to shut us up.

Christine came along to our meeting to enlighten us in the art of public speaking and to guide us into giving the ‘perfect pitch’.

We discussed what aspects we find agreeable and also what aspects we find off putting when listening to others introductions.  It’s all very easy pointing out what works for us but translating that to ensure our own pitch is perfect, is not so straight forward.  Christine gave us some examples; one relating to a financial advisor.  Instead of saying “I’m a financial advisor” an improvement would be “I help people to manage their wealth and prepare for a secure future”.

We moved on to drafting our own introductions with tips from Christine to describe what we do and how it benefits the person using our service. Once we had our masterpieces in hand we practised on each other, amending our efforts along the way. My personal attempt certainly started off alright but then I came up with more features than benefits and kind of lost my way. The rest of the group soon put me right.

The resulting feedback was fabulous, as well as being priceless; that is the wonderful thing about Women in Business, the support is amazing.

As usual the clock had the audacity to keep ticking and we ran out of time, most of us reluctant to cease the discussion.

Fortunately nothing was written in stone last night and we are able to continue working on our spiel; but one thing is for sure, Christine has certainly sown a seed, I think I can still hear the cogs turning.

Review by Lisa Settle

August Meeting

Designing your elevator speechI’m delighted to announce that a good friend and colleague of mine, Christine Le Penuizic, will be coming along to help us generate new ideas for an innovative, confident and impactful elevator speech. I know that I am often reduced to a babbling mess when someone asks me what I do, so this will be perfect for me to be able to communicate what I do in a more succinct and articulate manner!

Christine is an experienced trainer and coach specialising in communication and presentation skills. I have attended one of her courses and she is brilliant at what she does. She also owns her own company, Athenoya.

Christine is originally from a corporate background with 20 years working for blue chip organisations and brings a French flair to the art of presenting and public speaking. Her training focuses on providing participants with practical tools, advice and individual feedback to help them take their presentation and public speaking skills to the next level, whatever their experience.  I’m sure you’ll agree, this is a meeting you can’t afford to miss. It’s these kind of things that make all the difference – how we come across and whether we can “sell ourselves”.

Here are all the other details you need to come along:

DATE:               Wednesday 3rd August 2011

TIME:                6.45 – 9.00pm (food & refreshments provided)

VENUE:            Canterbury Christ Church University

Centre for Enterprise and Business Development

Rowan Williams Court

30 Pembroke Court

Chatham Maritime

Kent ME4 4UF

Hope to see you there!

Best wishes

Sarah

July Meeting – Market your business online

Market your business onlineI’m delighted to tell you that one of our newest members, Zoe Cairns, is going to be our guest speaker for the evening. She comes highly recommended, so I am really looking forward to hearing her.

For those of you who don’t know Zoe, she is known as “Social Media Trainer, Consultant & Speaker” and will show you how to market your business online and generate free traffic.  Many business owners are already using social media sites to promote their business but very few know how to maximise the effectiveness of them. Zoe will demonstrate how to fully exploit the capabilities of these forums. In other words, you will learn invaluable methods of promoting your business and generating sales at no cost.

She will show you automation tools, twitter tools and lots of different strategies, tips and techniques on how you can create your presence online and build your brand awareness on the internet.  Zoe has many ways in which she will show you how to drive more traffic to your websites and blogs! I know we focus on this quite a lot, but it really is the way of the future and the more familiar we can become with these tools, the more advantages we give ourselves.

Based in Kent, Zoe is in constant demand for her knowledge, at a range of top business events so we are very lucky to have her speak at our meeting. Don’t miss out! Come and hear Zoe’s fantastic advice and tips for business success.

DATE:               Wednesday 6th July 2011

TIME:                6.45 – 9.00pm

VENUE:            Canterbury Christ Church University

Centre for Enterprise and Business Development

Rowan Williams Court

30 Pembroke Court

Chatham Maritime

Kent ME4 4UF

June Meeting – Social Responsibility Engagement

Our speaker this month is Karen Hurley.

Karen was born in the Medway area and has had an interesting and varied career. She has run a successful business in the hotel/catering sector and more recently, Karen’s focus has been related to social justice and housing/homelessness.

Her career has spanned employment in the public sector (local authority and criminal justice) and the voluntary/community sector in various parts of the country. She is currently Chief Executive of a local registered medium size charity called Medway Cyrenians (www.medwaycyrenians.org.uk ) a post held for past four years. Prior to that Karen worked in London homeless charity with a budget 60 times larger than her current one!

Karen has an academic background in psychology and social research, gained as a mature student with OU. Until recently she was a director for a national charity working with offenders. She lives with her partner Pete in Rainham and enjoys watercolour painting, Italy, and her only grandson, but definitely not in that order!

Karen will be talking to us about the way charities can help private organisations improve their employee well-being, team-building and work satisfaction (and therefore staff retention rates) through corporate social responsibility engagement. She will also be talking about David Cameron’s Big Society and the issue of homelessness, which should give us plenty to think about and discuss.

I’m sure you agree, this promises to be a most interesting and intriguing talk, so I do hope you show your appreciation by giving Karen your full support and saving her a sandwich!!

April Meeting – Attraction Marketing meets The Law of Attraction

Attraction marketing successAre you unconsciously giving your marketing bad vibes?

I’m delighted to announce that our guest speaker this month will be our very own Andrea Beadle.

Back by popular demand, Andrea will be talking about attraction marketing but she will be adding a new twist, combining attraction marketing with the laws of attraction.  The result of this delicious topic will be to attract your ideal clients to your business.  Yummy!!  Who could ask for anything more?

I always look forward to Andrea’s talks so I urge you to come along.  Marketing is such an important skill to get right and Andrea really is an expert in this field.

Looking forward to seeing you there!

I can also confirm we will be meeting again at the Canterbury Christ Church University:

Canterbury Christ Church University

Centre for Enterprise and Business Development

Rowan Williams Court

30 Pembroke Court

Chatham Maritime

Kent ME4 4UF

6.45:-  start with informal networking with fellow members

7:00: – Introductions

7:15: – WIB News

7:30 (ish): – formal talk with a guest speaker (often one of our very talented members)

8:30: – Q&A session, advice-seeking or general topics of interest.

8.45:- Problem corner – Members get to share a problem or need with the group for input and help.

9:00: close.

March Meeting – Money, money, money!


Women in Business - Accountancy talk

Photo Credit - Lusi

The next Women in Business Medway & North Kent meeting is on:

Wednesday 3rd March from 6.45pm to 9pm.

AGENDA

I’m delighted to announce that our guest speaker this month will be Miguel Calabrese, from Clinker Little, (Julie Angell’s firm).

The topics Miguel will be covering are:

  • Realising the untapped potential in your business and …
  • How much are your debtors actually costing you?

I think this is going to be a brilliant talk this month because I’m sure there’s so much untapped potential in all of our businesses and wouldn’t it be good to find out what it is?!!

Sarah

I can also confirm we will be meeting again at the Canterbury Christ Church University:

Canterbury Christ Church University

Centre for Enterprise and Business Development

Rowan Williams Court

30 Pembroke Court

Chatham Maritime

Kent ME4 4UF

6.45:-  start with informal networking with fellow members

7:00: – Introductions

7:15: – WIB News

7:30 (ish): – formal talk with a guest speaker (often one of our very talented members)

8:30: – Q&A session, advice-seeking or general topics of interest.

8.45:- Problem corner – Members get to share a problem or need with the group for input and help.

9:00: close.

February Meeting

Social Types and colour

Photo Credit - asifthebes

The next Women in Business Medway & North Kent meeting is on:

Wednesday 2nd February from 6.45pm to 9pm.  I can confirm we will be meeting again at the Canterbury Christ Church University:

Canterbury Christ Church University

Centre for Enterprise and Business Development

Rowan Williams Court

30 Pembroke Court

Chatham Maritime

Kent ME4 4UF

6.45:-  start with informal networking with fellow members

7:00: – Introductions

7:15: – WIB News

7:30 (ish): – formal talk with a guest speaker (often one of our very talented members)

8:30: – Q&A session, advice-seeking or general topics of interest.

8.45:- Problem corner – Members get to share a problem or need with the group for input and help.

9:00: close.

AGENDA

Sarah Christie our chair will be talking about how we can improve our relationships and perhaps increase our persuasion and influence on others.

This is a very fun and light-hearted session where you will learn more about yourself and the loved ones or customers in your life and hopefully take away some tips on how to improve difficult relationships or how to be more persuasive.

I can’t wait to share this with you so I really hope you can make it!

Sarah

November Meeting – First Impressions are made within 30 Seconds

First impressions count

Photo Credit - © Ken Hurst | Dreamstime.com

The next Women in Business Medway & North Kent meeting is on:

Wednesday 3rd November from 7pm to 9pm.  I can confirm we will be meeting again at the University:

University of Kent
The Medway Building
Chatham Maritime
Kent ME4 4AG

Room M1-22

AGENDA

7:00             Informal networking with a coffee and a cake!  (Or tea and biscuits!)

7:30            Meeting begins

9:00             End of meeting

First impressions are made within 30 seconds and they are notoriously difficult to change.

As women in business we need to be sure that our appearance doesn’t undermine the professional image that we want to project.

Women who suffer with skin problems often have lower self-esteem and confidence and, consequently, do not project themselves as well as they might.

So I am delighted to tell you that Grace Kelly will be giving us a talk about how to create the all important first impression and ensuring that we create the impact we want.

Grace will be bringing along her range of Arbonne skin and cosmetic products and these will be on sale afterwards if you want to take advantage.  Some of you may be struggling to deal with a particular skin issue and if so, please complete the attached form and email it to Grace prior to the WiB meeting.  She may then be able to tailor a solution, just for you.

As Chair, I can’t believe I’m having to miss this meeting, as I am away working all that week, but I leave you in the capable hands of Kirsten and Christine and I really hope you enjoy the meeting.

Sarah

Our final meeting of the year will be:

WEDNESDAY 1ST DECEMBER

Thoughts from the Chair – October’s Meeting

Well, what a great evening it turned out to be!  Although our planned talks didn’t go ahead, it gave us a great opportunity to discuss the challenges that we face as women in business.  Thanks to all of you for your advice and for attending!  It’s always such a pleasure to see so many supporters and, as usual, we had a giggle!  A warm welcome to Lisa Settle who was visiting us for the first time.

For those of you who weren’t able to attend, here’s what you missed:

WiB News

From January 2011 we will require a new venue for our meetings.  We have 3 options at present – our old venue at The Ship & Trades, Dickens World and in another room on the University campus.  We will keep you posted of progress.

The date for next year’s Kent 2020 Show has been announced and it will take place on Thursday April 7th.  WiB West Kent are interested in sharing the costs with us again and if we decide to show we have the time to produce some flyers and a pull up banner.  Let’s use the branding work we’ve been doing this summer to really convey our message and sign up some new members!  As you will expect,  I shall be looking for stand volunteers …

Penny Wallis used to organise the Kent 2020 show on behalf of Business Link.  Penny and 3 of her colleagues, have teamed up to form a new company, Best Business Events Ltd and they are keen to collaborate with Women in Business on future events.  All 4 in the team are senior event & marketing professionals and they intend to organise luncheons for women that feature keynote speakers, describing how they achieved success, the support they needed and the obstacles they faced.  It sounds like these could be very inspirational, especially when we are feeling the strain, which happens from time to time!

The first luncheon will be held at CHILSTON PARK, Maidstone on Tuesday 14th December 2010 from 12:00pm-2:30pm.  Guest speakers are Preethi Nair (author of Gypsy Masala) and Sally Goodsell (winner of the Outstanding Contribution to Women’s Enterprise Development in 2008).  The price is £27.50 + VAT and includes a 2 course lunch and lots of networking opportunities.  Interested?  I will send all members details of this fantastic event.

The Meeting Itself

Jane Dickson generated a very interesting discussion about women in business, having seen the film Dagenham Girls, about the Essex ladies who striked for equal pay in the 1960s, at a time when this was unheard of.  Although they just wanted fairness, their actions were pretty heroic and earned them a place in history.  We went on to consider whether women are still being held back in the workplace and whilst there is no doubt that inequality still exists, the situation has improved considerably over the years. 

Challenges for Women in Business

There are too many to cover in detail here, but we discussed:

- how to market yourself when you have more than one business;

- how to achieve a work-life balance, as self-employed people do not have the luxury of the 9:00-5:00 framework and can easily find themselves working 24/7.

- how to prioritise and escape the feeling of not achieving much, while being incredibly busy!

- as Social Media is so time-consuming, is it actually worth it? Does it generate business?

- how can you drive people to your website, once it’s launched and ready to meet the world!

As you can see, it was a fascinating evening and we really got to consider some very real issues that affect us all.  I found it very valuable and I hope everyone else did too!

Next Year

Some talks were requested for next year:  Closing the Deal, The Art of Persuasion and Time Management.  I love these topics and can’t wait to analyse the survey results to see what else you want.  I think it’s going to be a very informative year for Women in Business!

If you know other ladies who would enjoy our supportive and friendly environment, please invite them along.

Best wishes
Sarah

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